Derbent. City of stories Derbent is the oldest city in Russia. Its stories that happened in the past, are happening now and will happen in the future, are the most important part of every citizen of Derbent. Stories told by past generations are not forgotten, but passed over to new ones, and this will continue forever. The value of the historical heritage is conveyed in all the main elements of the new city brand. The original font and logotype follow the shape of the old streets. The pattern was created on the basis of the outlines of the Derbent fortress complex gates. A single visual image of the city, created with the help of these elements, tells about the Derbent’s uniqueness and cultural richness.