Has 25+ years of experience in advertising, marketing and communications. 
Currently he is the editorial director of redlink.bg - the Bulgarian professional media for marketing and communications. 
Over the years, Krassimir has held a number of executive positions in Ogilvy Group Bulgaria, including Group Business Development Director, Managing Director of Ogilvy Action, Client Services & Strategy Director of Ogilvy&Mather, etc. 
Krassimir is Member of the Ethics Commission of the National Counsel for Self-Regulation, has been member of the jury of EFFIE Bulgaria from 2007 to 2017, member of the jury of Euro Effie 2008, 2009 and 2010, part of the jury of Effie Worldwide 5 for 50, March 2019 and of EFFIE Global Best of the Best 2021.